Digital Marketing Manager Job at AccorHotel, Santa Monica, CA

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  • AccorHotel
  • Santa Monica, CA

Job Description

Essential Duties

  • Collaborate with Marketing Sales and Revenue Directors to implement promotional digital content for rooms and food & beverage outlets.

Website Management

  • Oversee and manage Fairmont Miramars microsite and brand sites ensuring traffic and engagement through best practices content updates and innovative design.
  • Keep all website content including images and copy up to date across brand and thirdparty platforms.
  • Liaise with the corporate office for website enhancements and functionality upgrades.

Social Media Management

  • Develop campaigns to grow social media presence email subscribers and drive bookings.
  • Manage publishing on Instagram Facebook and LinkedIn for the hotel and affiliate brands.
  • Engage in community management and coordinate with influencers for promotional campaigns.

Content Creation

  • Design and produce visual assets within Fairmonts brand guidelines including promotional collateral printed materials digital banners and presentations.
  • Organize and manage photo and video shoots on the property.
  • Lead graphic design initiatives for various promotional campaigns.

Digital Marketing

  • Coordinate with display ad agencies for campaign implementation and monthly reporting.
  • Manage and optimize the hotels presence on online travel agency (OTA) platforms.
  • Implement and monitor Meta and Google ads as well as email marketing campaigns.

Qualifications :

Experience and Skills Required

  • Minimum of three years of marketing experience in a related field.
  • Proficiency in Facebook Business Manager WordPress CMS and Google Analytics.
  • Expertise in graphic design software such as Canva Photoshop or Illustrator.
  • Exceptional writing skills with a proven ability to create compelling social media content.

Remote Work :

No

Employment Type :

Fulltime

Job Tags

Full time, Remote job,

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